100th Anniversary of Johnston Font

Client
Transport of London

Status
2016

Scope
Print | Poster | Typography | Pattern


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As part of Transport for London’s ‘Transported by Design‘ project, Sophie and the team were invited design a poster to celebrate the 100th Anniversary of Edward Johnston’s icon Johnston font.

In 1916 the work of the calligrapher Edward Johnston became synonymous with the unification of The Underground Group. Under the direction of Frank Pick, Johnston created a font that ran across the entire network of railways which had, up to that point, all used different signage and different typography.

Thomas.Matthews was selected alongside a handful of the UK’s most exciting graphic and design agencies including: Alan Kitching, Sea Design, Studio Frith and Pentagram.

Johnston’s typeface is iconic for everybody who lives in or visits London, however many may not know that he was also the creator of the early fabrics that now give each line their distinct personality. Using printed woodblock letters from the Johnston typeface to create patterns based on the weaves of the underground seats, our poster aims to communicate the hustle and bustle of London as well as the constant presence of Johnston in our everyday journeys, becoming “The Fabric of London”.

The posters will be on show at an exhibition entitled “The Language of London” at KK Outlet – May 16-28 2016, displayed throughout the London Underground during June, and you can buy it online via the TfL here.